Stellar Completes Construction of New Tru by Hilton Property

JACKSONVILLE, Fla. (March 12, 2021) — Construction of Northeast Florida’s newest Tru by Hilton hotel property is now complete. The 106-room, 4-story hotel is managed by Driftwood Hospitality and is located at 2970 Hartley Road in Jacksonville’s Mandarin area.

Stellar, a firm providing award-winning construction management at-risk, design-build and general contracting services for a range of commercial and public sector markets, first broke ground on the construction project in October 2019.

“Tru by Hilton fills a void in the lodging industry by providing travelers with high-quality guest rooms while supporting our local economy,” said Ron Foster Jr., Chairman of Stellar. “We’re delighted to bring this innovative new Hilton brand to life in Jacksonville where it will become a unique addition to existing lodging options.”

Tru by Hilton properties feature the amenities and experiences that matter most to guests, including:

  • Comfortable beds
  • More efficiently designed rooms with a mobile desk
  • Large bathrooms with premium bath amenities
  • Top-rate in-room entertainment
  • A complimentary build-your-own "Top It" breakfast bar
  • A 2,880-square-foot lobby with areas for guests to work, play games, eat and lounge
  • A 24/7 "Eat. & Sip." market with gourmet snacks and drinks

The hotel experience is enabled by technology including mobile check-in, Digital Key, super-fast free WiFi, remote printing, a social media wall, lobby tablets and accessibility to electrical outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest trends including barre, TRX bands, free weights, cardio and flexibility gear.

“We are incredibly honored to join the Tru by Hilton brand and introduce travelers to this innovative type of lodging,” said Karen Rosenstrom, general manager. “Our ideal location, unique set of offerings and affordable price make us a top choice for guests visiting the South Jacksonville, Mandarin area.”

A grand opening for the property will take place later this spring, but the hotel began welcoming its first guests on February 19, 2021. 

About Tru by Hilton
Tru by Hilton is a game-changing hotel brand with more than 50 open locations across North America where guests don’t have to compromise between a consistent, fun and affordable hotel stay. Spirited, simplified, and grounded in value, Tru by Hilton is designed for cross-generational appeal, with a large, reimagined public space where guests can work, play, lounge and eat, and efficiently designed modern guest rooms that feature a rolling desk, oversized windows for natural light and bright, spacious bathrooms. Guests can enjoy complimentary amenities including a free build-your-own ‘Top It’ hot breakfast, with both healthy and indulgent items and more than 35 toppings; a multifunctional fitness center; and fast WiFi. Premium snacks, light meal options and single-serve wine and beer are available for purchase at the 24/7 Eat. & Sip. market. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. Learn more at or

About Stellar
Stellar provides award-winning construction management at-risk, design-build and general contracting services for a range of commercial and public sector markets across the United States. A 750-plus-employee global architecture, engineering and construction firm, Stellar has proven experience in projects of all sizes, from continuing contract work to major projects. The company serves public and private sector clients in the automotive, education, faith-based, healthcare, hospitality, industrial, military, office/retail, recreation, and housing markets. For more information, visit

About Driftwood Hospitality Management
Driftwood Hospitality Management is a leading hotel management company currently operating approximately 70 hotels with more than 13,000 rooms throughout the United States and Costa Rica. The company’s portfolio includes a broad cross-section of branded hotels ranging from large full-service to mid-size, extended stay and limited-service properties, as well as independent hotels, boutiques and resorts. Members of the company's senior management team have an average of 20 years of experience in all segments of the lodging industry and have proven highly successful in the development of new hotels and hotel takeovers, as well as re-positioning and optimization of hotel operations. Driftwood has extensive management experience and relationships with most major brands, including Hilton Worldwide, Marriott International, Starwood Hotels & Resorts Worldwide, InterContinental Hotels Group, Inc., Choice Hotels International, Inc. and Wyndham Worldwide, and has successfully cultivated long-term relationships with some of the most renowned institutional investors and banking institutions in the world.